Glossary

Deal Pipeline

In one sentence

The set of prospective and in-progress deals a lender is tracking, from initial interest through closing.

The longer version

The pipeline is the forward view: what might close, at what stage, and when. It answers management's questions about volume and timing, distinct from the execution work on deals already committed.

Pipeline tracking is the CRM half of deal management, complementary to the workspace where committed deals actually close.

Common questions

What is a deal pipeline in lending?
The set of prospective and in-progress loans a lender tracks from first contact through closing, usually by stage.
How is a pipeline different from a closing checklist?
A pipeline tracks where each deal stands overall. A closing checklist tracks what is outstanding within one deal after approval.
What pipeline metrics matter most?
Volume by stage, conversion between stages, and time from approval to funding, which reveals capacity rather than just intent.
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